Blog

Fan-Driven Deals Could Be the Next Wave in Name, Image, and Likeness (NIL)

The NCAA’s recent amendment to the Name, Image, and Likeness regulation has opened up opportunities for college athletes to benefit from their name, image, and likeness. While college athletes may not earn millions from signing deals with big brands, they can still earn from the 180 million college sports fans. FaNgage, a digital platform, provides a perfect solution for athletes to build a loyal fan base and earn money while gaining exposure. Fans can directly support their favourite athletes by purchasing autographed items, watching exclusive content, and attending exclusive events. Through FaNgage, athletes can also interact with their fans, find potential sponsors and pursue their dreams without financial strain.

Museums – Enhancing Member Engagement

Research over the years has shown a great deal of value on enhanced member engagement benefitting business in many ways. It starts by providing excellent membership experience for current members while it also extends into future members retention and further growth through personal referral and the attraction of new prospects. And for the enhancement of your members’ experience within your museum, Pigeon-Tech is here to help.

Amusement Park – Guest Experience

How to deliver a better Guest Experience removing friction points to increase Guest Engagement, Footfall, and Revenue?

Attractions – Member Engagement and Retention

How important is Member Engagement and Retention for Zoos and Aquariums? What can be done to achieve it?

Chamber of Commerce: Enhancing Member Engagement and Experience

Research has shown that the enhancement of membership engagement helps to build your Chamber of Commerce. This works in many ways. It starts by providing excellent membership experience for current members while it also extends into future members retention and further growth through personal referral and the attraction of new prospects. And for the enhancement of your members’ experience within your Chamber of Commerce, Pigeon-Tech is here to help.

Attractions: How to Increase Revenue

The biggest question inside your business today may simply be, “How can we increase revenue?” At your Attraction, there is one solution to that issue: customers. After a great experience customers will buy more products, be more loyal, and share their experience with their friends. That brings in more customers over and over again. And in the long run that means increased revenue exponentially. So, the most efficient way to improve your customer’s experience at your Attraction? Pigeon MapNav! At the beginning, we can start with the base of the source of increased ROI: your customers. As mentioned previously, increased

How important is a robust platform to improve communication and target new demographics?

One of the greatest questions today for Faith-Based Organizations leaders is “Does my organization need a Mobile Application?” And the clear answer in today’s functionalities is “Yes.”

The Future of Your Guest Experience

One of the hardest things in business today is the integration of the updated internet world from the beginning to end stages of your workflow and user experience. Every step from working inside your team to communicating with and marketing to your customers during their on-site experience can be completed with Pigeon Suite Applications.

Eagle – Interactive Alumni Networking App Launched for APRJC

The alumni of Andhra Pradesh Residential Junior College (APRJC) recently launched Eagle – the unified communications platform for securing networking & collaboration between affiliates of the alma mater. The app was launched by Mr. M. Mahender Reddy, the DGP of Telangana State and witnessed active participation from hundreds of alumni from the prestigious institution. Supported by both android & iOS platforms, this app allows users to register and find their batch mates, create interest groups, message each-other instantly, and raise funds for special projects among others. The app also has features to upload pictures & videos, create events, and monitor

What is Wayfinding Technology? And How Beneficial Are Interactive Wayfinding Solutions for Enterprises?

When Amerigo Vespucci, the Italian explorer from the late-middle ages, used his cartographic skills to outline a map of the American continent in order to differentiate it from Asia’s eastern boundaries, many explorers suspected his navigational abilities as the sketch did not comply with Columbus’ conjecture. However, his discovery was soon acknowledged and his navigational abilities were lauded across the European continent for introducing them to the map of the ‘New World’. Vespucci’s work gained so much popularity that an entire continent was named after him! In today’s world, satellite-based navigation using ‘smart’ devices has taken over traditional practices involving

What Are Smart Office Solutions?Indoor Collaboration Meets Smart Building Technology [Smart Office Technology]

In industry circles, the discussions around adopting smart office solutions predominantly focus on two aspects – technologies which can automate processes related to lighting management, energy usage & statistics, HVAC infrastructure management, and common spaces (conference/meeting rooms, pantry area, sick bays etc.) usage, which are collectively known as ‘smart building technology’ and two, on workforce collaboration tools designed to enhance productivity while keeping staff notified on latest developments at the office. While they seem most relevant, these smart office technologies are not dynamic. These are needed by today’s offices, of course, especially by large ones. However, for tomorrow’s offices, infrastructure

How Does RFID Asset Tracking Work? And Which Industries Can Deploy This System? [RFID Asset Tracking Solutions]

Radio-frequency Identification (RFID) is a process used by multiple industry segments for tagging and tracking assets in real-time. Assets could include both movable and immovable objects, or people. RFID asset tracking works with the help of hardware such as tags for storing information electronically, which can be then retrieved by users through readers. What is RFID? – A Brief Introduction RFID tags use electromagnetic fields from radio waves for automatic identification and data capture, and are of two basic types – active and passive. A variation of the passive type is known as battery-assisted passive. Every tag consists of

Location-Based Analytics: Marketing Trends for Retailers

A critical part of the larger business intelligence (BI) domain, location-based analytics or location analytics allows organizations from varied industry segments to put together a composite space management plan by combining users’ geographic location with behavioral information obtained from various data generating channels such as smart devices, social media platforms or global positioning systems (GPS). Location-Based Analytics: Market Trends For the retail industry, location based analytics can develop marketing strategies further to generate a better RoI. However, for this to happen retailers need to look at evolving trends from the location based services market. Market research firms project that

Location Based Services: Trends to Watch Out for in 2020

Location Based Services (LBS) have arrived at an intersectional point in the dynamics of both technological, social and cultural progresses. Technologically speaking, use of GPS enabled smart applications has become as common as air in most parts of the developed world. And these applications mediate our social and cultural interactions on a regular basis throughout our waking life. Be it through use of navigation apps, social media platforms, or a simple web search, we have become one with our ‘smart’ device for improvising on the time taken for accomplishing tasks in relation to our lifestyle. And this is a crucial

Indoor Positioning and Indoor Navigation (IPIN) Market Forecast & Growth Factors

The Indoor Positioning and Indoor Navigation (IPIN) is a mosaic industry interlinked closely to attendant markets such as location based services, real-time asset tracking, customer experience management, smart building management, and mass notification system among others. Factors driving the IPIN industry: • Need for Real-time Location Analytics • Thrust on Customer Experience for Brand Building • Demand for Proximity Marketing • Surge in Adoption of IoT • Rise in Adoption of Hardware e.g. Bluetooth Beacons, QR Codes/NFC Tags Attendant Markets and Their Projected Growth within the Forecast Period Parking Management Market Global Forecast 2018 – USD 3.39 billion; 2023 –

Why Patient Experience Matters And How To Improve It [Healthcare Technology Solutions]

Despite popular understanding that ‘patient experience’ comprises only of medical treatment at a healthcare facility, it is important to look at it in further detail. The Agency of Healthcare Research and Quality (AHRQ) defines patient experience as ‘the range of interactions that patients have with the health care system, including their care from health plans, and from doctors, nurses, and staff in hospitals, physician practices, and other health care facilities.’ This clearly means that it is not just the medication and interaction with the doctor and caregiver that influences a particular patient’s experience during treatment but also various aspects

Higher Positioning Accuracy for Indoor Environments [Indoor Navigation System]

As more and more people depend on digital maps on their ‘smart’ devices for locating and reaching points of interest outdoors, how do large indoor spaces ensure visitors navigate the facility and reach their desired location? And, how can high positioning accuracy be achieved? In one of our earlier posts on types of indoor positioning systems we had described the individual strengths of each type of positioning system. In terms of accuracy, indoor localization, which relies on WiFi and IoT tops the list as it is almost 100% accurate. However, it is a given that positioning accuracy is based on

Geofencing: Applications, Benefits, and Challenges [Geofencing Technology]

Large facilities across the globe have been increasingly using geofencing technology to secure their perimeter and keep track of devices entering or exiting the facility. In addition to this, its advantages include real-time information on facility usage including asset tracking. This post explores the applications, benefits and challenges presented by Geofencing technology. According to Google, “geofencing is a virtual geographic boundary, defined by GPS or RFID technology, that enables software to trigger a response when a mobile device enters or leaves a particular area.” In simpler words, an area surrounded by a virtual fence (Geofence) allows the admin to map

A Secure Messaging App is the Key to Employee Engagement!

The productivity of an organization is directly proportional to employee engagement and employee engagement depends on the quality of a secure messaging app used by the workforce. Employee engagement is a global concern in the present day, however, there are smart ways to deal with this growing concern. An internal, robust messaging platform can delight employees and enhance their commitment towards the tasks at hand. Secure Messaging Solutions for Optimal Employee Engagement An internal messaging solution can be the right tool for all sorts of companies/industries as it fills the dearth and enables organized communication within employees and also gives

An Overview of Location-Based Marketing for Large Facility Marketers

Understanding the pulse of the customers is the most challenging task for marketers, especially in the context of evolving patterns in customers’ buying decisions. It is essential to know what triggers their minds and investing in location-based marketing is the key to know that, says research by eMarketer. Location-based marketing has different aspects which work in tandem to keep your business ahead of the curve. Though concerns have been rising regarding privacy of customers’ information, it is assured that their data is kept confidential and safe. 4 Primary Methods of Location-Based Marketing Geotargeting Geoconquesting Proximity marketing Geofencing All of these

Why Should Enterprises Opt for a Secure Communication Platform? Key Aspects Explained [Secure Communication System]

None can deny the ubiquity of the present communication wave we are riding as a result of innovations from Information & Communications Technology (ICT). People are more connected with each other, informed of latest developments around them, and are responsive to events that they can relate to. In this mosaic milieu, it is important for enterprises to opt for a secure communication platform, thus ensuring privacy & reliability of data shared between stakeholders. Enterprise Communication Tools It is a given that Slack’s usage has been growing steadily in firms, supporting networking and collaboration between team members. While one reason for

Looking For the Best Workplace Collaboration Tool? Verify Data Security & Privacy Features Before You Park It [Enterprise Collaboration & Networking]

Identifying the need to encourage communication in the workplace is just hitting the base camp. To scale the summit of enterprise collaboration & networking, organizations need to pick the best workplace collaboration tool which supports seamless communication while ensuring data remains easy to access, secure and private. Existing Workplace Collaboration Tools Email is slowly fading away, giving rise to instant data-sharing platforms & applications which allow ease of access, anytime, anywhere. Of course, it is quite easy to pick one from the existing bunch of social media platforms:Google has G Suite cloud solutions to support communication between teams.Facebook has Workplace.

Proximity Marketing: Its Application & Benefits for Businesses

In order to increase their bottom line, business heads need data that can generate information about their customers, both one-time and recurring. Information such as likes & dislikes, time spent at a particular store/point, and engagement with other recreational zones among others when gathered can then be used for planning an effective proximity marketing strategy. What is Proximity Marketing? Proximity marketing, the new wave for large facilities help communicate with their customers in real-time while personalizing notifications right to their Smartphones. It is a system that uses technology to directly communicate with customers via adaptable devices. This is the modern

Types of Indoor Positioning Systems [Key Features of Indoor Navigation, Magnetic Positioning and Indoor Localization Technologies]

Indoor positioning is the most commonly used umbrella term which includes all of these ‘indoor GPS’ technologies. However, when observed closely at the technological platform they thrive on, the rationale for using these varied terms to describe them individually becomes self-explanatory. Indoor navigation, magnetic positioning, and indoor localization refer to technologies adopted by large facilities to help them locate objects, spaces, or people inside the facility where the satellite-enabled Global Positioning System (GPS) does not work due to the infrastructural elements such as walls, cabin material, glass, etc. In order to counter this challenge, Indoor Positioning Systems (IPS) use a