Location-Based Experiences at Every Step

Location-based visitor experiences deliver relevant digital content or interactions based on where a visitor is within or around a venue. Depending on the deployment, Pigeon Suite can use configured location or proximity technologies to connect a place with content, alerts, navigation or other visitor experiences.

A venue defines supported locations, zones or touchpoints and connects them with configured digital experiences. When the required location or proximity condition is met, the app can present the relevant content or action according to the deployment rules.

Depending on the use case and deployment, location-based experiences may use technologies such as GPS, BLE beacons, NFC, QR codes or other supported positioning and proximity methods. The right technology depends on whether the experience is indoors or outdoors, the desired precision and the visitor interaction.

Configured location-based interactions can connect visitors with content such as exhibit or animal information, stories, images, audio, video, nearby recommendations, navigation prompts, challenges, alerts or other approved visitor information.

Yes, location-aware alerts or notifications can be configured where the required permissions, technologies and notification setup are included in the deployment. The venue should define when a message is useful and avoid excessive or unnecessary prompts.

Yes, but the technology may differ. Outdoor experiences may use GPS or geofenced areas, while indoor experiences may rely on BLE beacons, NFC, QR codes or other supported methods. The implementation should be designed for the physical environment.

Yes. A venue can connect configured locations or zones with event information, temporary experiences, offers, challenges or other approved content. The exact behavior depends on the selected location technology and deployment rules.

It depends on the technology used. GPS or some beacon-based experiences may require device permissions, while NFC or QR interactions can work through an intentional visitor action. The app should clearly request only the permissions needed for the configured experience.

Interactive Maps help visitors see and explore locations. Tours organize selected stops into a curated journey. Location-Based Experiences add context by presenting content or actions because the visitor is at, near or intentionally interacting with a specific place. These capabilities can work together in one visitor journey.