Pigeon Suite · White Labelling White-label visitor app

Your Brand. Your App.

Deliver a fully branded, white-label visitor app with your logo, colors, and identity – powered by Pigeon Suite.

  • Fully Custom Branded
  • Your Logo & Theme
  • Seamless Visitor Experience
2026 IAAPA Best New Product Award Finalist
Phone screen: a visitor app for “Your venue” in a violet colour theme, with a welcome card, shortcuts and today’s events
Phone screen: a visitor app for “Your venue” in a teal colour theme, with a welcome card, shortcuts and today’s events
Phone screen: a visitor app for “Your venue” in a coral colour theme, with a welcome card, shortcuts and today’s events
Phone screen: a visitor app for “Your venue” in a ocean colour theme, with a welcome card, shortcuts and today’s events
Brand theme
  • Branded Look & Feel
  • Custom Colors & Themes
  • Your Logo & Identity
  • Consistent Experience

A simple path from brand definition to custom app launch

Customize, configure, and launch your branded venue experience in 3 simple steps.

  1. Phone screen: a visitor app for “Your venue” in a coral colour theme, with a welcome card, shortcuts and today’s events
    1

    Customize

    Apply your logo, colors and branding elements

  2. Phone screen: the splash screen of the “Your venue” app in the coral theme with the venue’s mark and name
    2

    Configure

    Set app name, splash screen and visuals

  3. Phone screen: an app-store page for “Your venue” published by “Your organization” with a Get button, in the coral theme
    3

    Launch

    Deliver a fully branded app to your visitors

Everything you need to showcase your venue brand

Compact, powerful feature capabilities designed for real venue needs.

  • Custom Branding

    Use your organization’s approved logo, name, typography, and visual assets.

  • Theme Customization

    Match your venue’s signature color palette across all app screens.

  • Branded App Stores

    Publish under your official organization account on iOS and Android app stores.

  • Consistent Design

    Provide a cohesive, high-end experience across all visitor touchpoints.

Two members of a venue team at a table choosing colours with paper swatch cards held up against a tablet

Why venues choose Pigeon Suite White Labelling

Strengthen visitor loyalty and brand recognition with a 100% white-labeled solution.

  • Strengthens Your Brand

    Put your organization front and center on every visitor’s smartphone throughout their visit.

  • Seamless Visitor Experience

    Deliver a consistent brand presence from online tickets to physical on-site exploration.

  • Professional Look

    Enjoy enterprise-grade UI design and smooth UX without custom development overhead.

  • No Pigeon-Tech Branding

    Your visitors see your venue brand exclusively, keeping the focus on your story.

Related features

Frequently asked questions

What is a white-label visitor app?

A white-label visitor app uses an underlying technology platform while presenting the visitor-facing experience with the client organization’s approved branding, content, and configuration. Pigeon Suite can provide the technology layer while the visitor experience reflects the venue brand.

What parts of the Pigeon Suite experience can be branded?

Depending on the deployment, branding can include the organization’s logo, colors, imagery, navigation labels, content, home-screen presentation, and other approved visual elements. The final brand configuration should be defined during design and implementation.

Can the app use our organization’s name and logo?

Yes. A white-labeled deployment can use the client’s approved name, logo, colors, and brand assets in the visitor-facing experience, subject to the agreed design and app-store requirements.

Can different venues use the same Pigeon Suite platform with different branding?

Yes, the platform is designed to support configurable branded experiences. Each deployment can have its own approved content, visual identity, navigation, and enabled capabilities.

Who publishes the app to Apple App Store and Google Play?

Publishing responsibility should be agreed for each deployment. App-store accounts, certificates, legal information, approvals, and release ownership can affect the publishing process, so these responsibilities should be defined before launch.

Can we update content without changing the brand configuration?

Yes, content management and brand configuration are separate concerns. Authorized teams can update supported visitor content while maintaining the approved visual identity of the application.

Does white labelling mean we own the Pigeon Suite platform or source code?

No. White labelling describes how the visitor-facing experience is branded. Ownership and licensing of the underlying platform, source code, client content, and project-specific assets are governed by the applicable agreement.

Can a white-label app integrate with our existing systems?

Yes, integrations may be possible when the external system provides the required APIs, data access, and permissions. The integration scope should be confirmed separately for ticketing, membership, CRM, payment, or other systems.

Explore by venue type & related capabilities

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Make It Yours

A fully branded app experience for your venue.

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