Turning a Multi-City Riverfront Festival Into One Connected Guest Experience
The Festival at a Glance
Connecting a massive regional celebration across three riverfront cities.
The Challenge
Help guests make sense of a major festival spanning multiple days, cities, venues, stages, and experience types.
Pigeon-Tech Experience
One mobile companion for music, cuisine, culture, riverboats, schedules, tickets, and personal planning.
Guest Outcome
Spend less time figuring out what is happening and more time experiencing the festival.
Organizer Outcome
One digital destination connecting a large and constantly moving festival program.
One River. Three Cities. Five Days of Experiences.
America’s River Roots celebrated music, cuisine, culture, and river heritage across the Cincinnati, Covington, and Newport riverfronts.
3
Riverfront Cities
8
Music Stages
9
Historic Riverboats
175+
Riverboat Experiences
When Everything Is Happening, How Does a Guest Decide What Happens Next?
Overcoming festival overwhelm across a sprawling multi-city footprint.
Too Much to Discover
Music, food, culture, cruises, vendors, and special programming competed for a guest’s limited time.
Schedules Keep Moving
Guests needed a simple way to understand what was happening and when.
Every Guest Wants Something Different
Some came for music, others for food, culture, or riverboat cruises.
Planning Cannot Live on Paper
Guests needed a digital way to discover, save, and organize experiences while the festival was happening.
The Festival in Your Pocket
Real-time programming, personal itinerary planning, and interactive discovery.
Discover the Music
Explore artists, stages, performances, and genres.
Taste the Festival
Find food vendors, chef experiences, and regional flavors.
Experience the Culture
Explore river-city traditions, exhibits, and cultural experiences.
See What’s Happening
Browse the full festival schedule across cities, stages, and venues.
Build My Experience
Save favorites and create your personal festival plan.
Access Tickets
View ticket options and get ready for the festival.
Explore the Four Worlds of America’s River Roots
Dedicated discovery tracks designed for every type of festivalgoer.
Music
Hear the River
Artists, stages, performances, genres, schedules.
Cuisine
Taste the River
Food vendors, chef experiences, regional flavors, bourbon, brewing.
Culture
Experience the River
River-city traditions, exhibits, cultural experiences, history.
Cruises
Experience the River Itself
Riverboats, cruises, parades, races, on-water experiences.
From a Massive Festival to My Festival
The festival was shared by everyone. The experience could still feel personal to each guest.
All Festival Experiences
Discover
Save
My Experience
My Schedule
What America’s River Roots Gained
A seamless digital companion that elevated the entire festival ecosystem.
One Digital Festival Home
A single place for everything festival related.
Simpler Discovery
Easier for guests to find experiences that match their interests.
Personal Festival Planning
Guests could save favorites and create their own schedules.
A Flexible Event Platform
A solution that supports a complex, multi-day, multi-city event.
Cross-City Experience Support
Helps connect experiences across Cincinnati, Covington, and Newport.
Could Your Event Turn Thousands of Choices Into One Connected Experience?
Pigeon-Tech helps festivals and major events bring schedules, content, attractions, vendors, tickets, and personal planning into one digital guest journey.
